Facebook or Instagram - which is more popular in UAE for marketing?

I would like to which has gained popularity in UAE for marketing the business as well as to achieve the specific goals for the marketing.

People from all over the world frequently use social media sites like Facebook, Instagram, and Twitter to remain in touch with friends and family. Facebook, which has eight million users, is the most widely used social networking platform in the UAE. It offers a well-liked social media platform for UAE citizens. A whopping 82 percent claimed to frequent Facebook on a weekly basis, with smartphone usage dominating all other methods of access. On average, people use social media for three hours and four minutes each day. 7 million people use Instagram for business purposes, for example. Facebook is thus the most widely used social media network for marketing in the UAE.

According to a survey by Dubai-based data analytics company Crowd Analyzer, Facebook is the most popular social media platform in the UAE, with eight million members. Many people believe that Facebook has a more diverse and larger user base. Instagram had been known as a photo-sharing app for youths, but its user base is expanding and diversifying. Today, 67 percent of 18-29-year-olds say they use Instagram, making it the platform's largest audience.

In the UAE Facebook and Instagram penetration are high among social media users. As per the reports, Facebook and Instagram are the most popular two platforms in UAE used by internet users. There are 8.80 million Facebook users and 3.70 million Instagram users in UAE.

As Per the reports, Facebook and Instagram are the most popular social media platforms in UAE. Facebook is the most popular social media platform in UAE, with 81.60% of internet users (8.11 million) joining. One of Facebook’s most significant markets in the UAE. For a very long time to come, Facebook will continue to have a significant impact. Leading companies in the UAE communicate with their customers on Facebook frequently.

Instagram is ranked second on the list, with 77.50% of internet users in the UAE. There are 7.70 million Instagrammers in the UAE. Young people, particularly teens, make up a major portion of Instagram users in the UAE. Instagram is owned by Meta, which spent $1 billion on the startup in 2012. Instagram has evolved into a revenue stream for both creators and companies. In a concise period of time, social media has dominated the world. Nowadays, people use social media to communicate with friends and family who live far away. When people are aware of the benefits of social media, it will grow more in the UAE. It has also made it possible for businesses to directly engage with their customers through comments. Those doing business in the UAE can use this data to strategize advertising budgets for the year and beyond.

Instagram and Facebook are both widely used platforms for marketing in Dubai. The optimal platform for marketing, however, may vary depending on the particular requirements and objectives of the company.

With over 10 million active users in Dubai, Facebook is older and has a larger user base. It also gives businesses access to several features and targeting possibilities, making it a flexible platform for interacting with various audiences.

Contrarily, Instagram has a user base that is very active and a format that is visually focused and suitable for a range of niches, including fashion, beauty, cuisine, travel, and lifestyle. In Dubai, Instagram has more than 9 million active users, making it a popular medium for businesses trying to attract a younger, more visually-driven audience.

Which marketing platform is most often used indeed relies on the objectives and target audience of the company. Facebook and Instagram both have their advantages and disadvantages, thus the optimal platform for a given company will rely on its particular requirements and marketing goals.

Facebook could be a better choice, for instance, if a company wants to reach a larger audience and target an older demographic. However, Instagram could be better if a company wishes to connect with a younger, more aesthetically oriented audience. Some companies may discover that the ideal strategy is to use both Facebook and Instagram.

Social media platforms like Facebook, Instagram & Twitter are widely used by people from all over to stay in touch with friends & family. The most popular social media platform in UAE is Facebook with eight million users. It provides be popular social media network among residents of the UAE. 82 percent said they visit Facebook several times a week and it is accessed most regularly through smartphones. People spend an average of 3 hours and 4 minutes daily on social media. In the case of Instagram,7 million people use this platform for business. So, the popular social media platform for marketing in UAE is Facebook.

In UAE, both Instagram and Facebook are the most popular platforms.  But popularity depends on several factors including target audience, marketing services, and marketing goals. Businesses aiming to reach youth, and more focused consumers prefer Instagram. However, Facebook also has a large user base. Both platforms are good that depend on business goals.

Businesses of all sizes can profit from advertising and self-promotion on these platforms, which have large user bases across the nation. It is essential to remember that each platform's popularity might change based on the target demographic and the kind of good or service being advertised. For instance, businesses aiming to reach younger, more visually focused consumers frequently prefer Instagram, although Facebook is frequently thought to have a more varied and large user base. In the end, it would be best to compare the two platforms to see which one would be more useful for your particular marketing objectives and target market.

Results from various statistics about Social Media use in UAE in the year 2022 indicated that the most used social media platform was YouTube! Facebook seconded the list with Instagram close behind it. The best decision would be to make use of both the platforms, Instagram and Facebook, for marketing goals.

In my opinion, both Facebook and Instagram are popular platforms for marketing in the United Arab Emirates (UAE).

The top websites accessed by internet users in the UAE are Facebook and Instagram.

Facebook was the most widely utilised social media network among marketers worldwide as of January 2022. 90 percent of social media marketers who responded to a global poll said they utilised the network to advertise their companies and 79 percent said they used Instagram.